Job Description Sales Team Leader

Job Title

Sales Team Leader

Line Manager/ Reports to

Insert as applicable e.g. Sales Manager (Region A)


Sales Team – Essex Sales


Head office in Braintree or such other location that may be required of the job role

Website details can be inserted here

Job Ref & about the organisation  

Social Media info etc 

Core Objectives

To assist in the development, performance and maintenance of the activities of the Sales Department  with responsibility for the day to day  activities of your team

Main Tasks/duties and responsibilities  



Responsibility to staff and direct the section team :

– responsibility for the day to day  activities of your team

–  meet your targets and those of the team as a whole

– assist in the smooth running of the of the section and its team

– contribute to training and development of the team

– achieve maximum profitability and growth in accordance with organisation plans


Day to day responsibilities as agreed with your Line Manager to include:

– assist Line Manager to recruitment of team members, subject to agreed criteria

– assist Line Manager to train and appraise individual team members to ensure targets are met

– performance and development of team members

– reporting (content and format as agreed) on a monthly basis to Line Manager

– assist Line Manager in developing plans for team sales activities to include sales strategy to achieve agreed targets, effective search of leads/prospects, penetrate new markets

– prepare and agree individual action plans and targets for all team members

– assist in the development and preparation of the organisation’s sales strategy and general business planning

– prepare and agree presentations, proposals and price lists to enable the team to deliver accurate and competitive information whilst maintaining maximum profit margin and assist team members to prepare and deliver client/customer presentations, proposals and price lists

– delegate authority and responsibility to team with supervision, accountability and review

– assist Line Manager to maintain contact with client/customers for feedback and to obtain client/customer satisfaction

– set an example for team members of commitment, sales activities, work ethics and habits and personal character

– maintain accurate records of leads/prospect, pricing, sales and activities

– control expenses to meet agreed  budgetary controls

– adhere to all organisation policies and procedures

– interact and co-operate with the all members of the organisation and its suppliers and clients/customers


From time to time you may be expected to be part of special projects as are reasonably required of your job role.

You are responsible for your allocated workload and must meet all targets as agreed with your Line Manager. You must contribute towards the smooth running of the organisation generally.


Your usual hours will be from 9am to 5pm. However you will be expected to work as and when is necessary to meet the needs of the team and your targets. Your job will be a mixture of travel and office based.

Secondary Tasks/duties





The role is part of the whole organisation team and as such requires you to perform such reasonable tasks that are required as and when are necessary to maintain, promote, develop and expand the business of our organisation and its interests generally.


You must carry out your duties to the best of your ability, having consideration for the needs of your colleagues, and the organisation and its clients/customers. You must obey all lawful and reasonable orders given to you and comply with the organisation’s rules, procedures and policies

Management / supervisory responsibilities



People or equipment


People who report to you

You have responsibility for the other team members who will all report directly to you



You are responsible for the equipment provided to you for use in your job role and to your team. This means you must ensure that equipment is used in accordance with training provided, the organisation’s policies and procedures and the law and using, where applicable any safety equipment or Personal Protective Equipment provided. You are responsible for ensuring that the equipment used by the team is maintained and can be used/operated at all times.

Essential Abilities/ Competencies of this job role

You need

– qualifications sufficient to perform the job role – insert as applicable

– experience  in this type of job role – insert as applicable e.g. minimum 2 years

– good understanding of client/customer and market requirements and dynamics

– using CRM and sales performance software – insert as applicable e.g. isnapshot

–  basic leadership skills with ability to drive a part of the sales team

– project management skills

– ability to work under pressure

– full driving licence

insert anything else required


You need to have and maintain (with regular training and updates as necessary) the knowledge, technical skills and qualifications that are necessary to perform your job role to comply with the requirements of the organisation and any applicable rules, regulations (particularly of any professional body) and with any law which applies to your job role.

Special working Conditions

You may be expected to work in accordance with the organisation’s overtime policies

Insert following if applicable – The nature of your role will require you to travel within the area that your team covers. However, from time to time you may be expected to travel outside that area as the job role requires


Salary level C – £25,000
Benefits insert details of any benefits

Approved by Name

John Smith

Job Role

Regional Sales Manager (Region A)

Date approved