Marketing Optimisation Analyst Required in the UK

Our client is one of the largest online sports betting providers in the United Kingdom, they provide a portfolio of innovative products including casinos, exchange games and poker. They are searching for a Marketing Optimisation Analyst.

Salary & Benefits

• £60,000 p/a
• Benefits package available

The Role

• Assist in the objective analysis of marketing campaign and promotions; using the results to improve performance future activity and drive ROI from marketing spend
• Report on retention marketing and other promotional activity, using control cells where applicable
• Work with Marketing Segmentation and Data teams to help implement optimal campaigns on a day-by-day basis
• Analyse campaign plan options and projecting yield
• Highlight commercially successful and unsuccessful campaigns
• Provide support to the Marketing Optimisation Manager and the wider Retention Optimisation team

Requirements

• Related qualifications and experience
• Keen interest in sports and betting
• Strong numerical capability
• Strong data interpretation capabilities – can understand relationships between high volumes of complex data, reach insightful conclusions, and articulate the results to audiences at different levels
• Drive and determination, keen to learn, and the ability to work in a dynamic, fluid organization
• Effective prioritisation skills and an ability to perform well under pressure
• Strong working knowledge of Excel

Skills Provision is an ethical international recruitment agency, as such our adverts do not discriminate with regards to age, race, gender, colour, creed, religion, sexual orientation, disability, and nationality.