CV, E-Commerce Account And Project Manager Targeting Philippines

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Serial No: 33454

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Skills keywords: account manager, digital marketing, ecommerce, ecommerce account manager, online marketing, project manager

Current location:  Metro Manila, Philippines - View on map

Nationality: South African

Spoken languages: Afrikaans, english

Profile

 Working for an agency, I managed all aspects of my E-commerce clients’ websites, which included day to day functions as well as creating strategic plans for future growth.

 I specialised in the field of SEO for 5 years; 4 of which was spent on international brands competing in Search Engines like google.nl, google.fr and many more.

 My digital career started In Social Media and ePR.

 All of the above has given me a great understanding of the Digital arena.

Skills

 Communication Skills

 Organisational skills

 Customer Satisfaction

 Industry Insights & Market Trends

 Learning & Development

 Detail Orientated

 Conversion Tactics  Marketing Planning

 Website Design Management

 Competitors Insights

 International Brands

 Team Leadership

 Reporting & Feedback

 Production/Operations/Project Management

Awards

Annual Performance Award (Osiris Trading), 2009

Professional Experience

Digital Planet
Position: Self Employed
Period : November 2014 – August 2015

Responsibilities:

• Adhere to internal processes for Design Department.

• Adhere to internal processes for Content Department.

• Adhere to internal processes for Development Department.

• Engagement with executives at client level.

• Present information clearly and effectively in oral and written format.

• Maintain comprehensive documentation of tasks and share with client and line manager.

• Maintain a centralised filing method on the server.

• Maintain an up to date electronic calendar.

• Handle customer queries and have the foresight to escalate to management when required.

• Maintain a high rating from clients on the account manager related questions during the Client Satisfaction Survey.

• Market research on industry trends and best practise relating to e-commerce.

• Share industry insights and market trends with clients.

• Demonstrate knowledge of the end user.

• Map and understand propriety customer processes and procedures.

• Demonstrate knowledge of competitors.

• Undertake relevant training to improve skills.

• Conduct monthly audits for my clients’ websites.

• Provide motivation for the value of new features to be implemented on the websites.

• Provide motivation for the value of enhancements to be implemented on the websites.

• Facilitate meetings with client and Design and/or Agency to ensure client satisfaction.

• Have a clear understanding what conversion rates my website and marketing campaigns are delivering.

• Consistently undertake actions to improve conversion rates.

• Compile, maintain and review an Account Plan for each client.

• Compile a comprehensive Marketing Plan for each client.

• Compile monthly reports with detailed analysis and recommendations.

• Host monthly strategic meetings with the client and line manager.

• Ensure the company’s adherence to the Service Level Matrix.

• Interpret available data to develop strategies that boost sales.

• Collaborate with relevant teams to ensure profitable products are sourced, promoted & sold during campaigns.

• Provide strong motivation for the value of development projects and obtain client approval.

• Provide strong motivation for the value of marketing campaigns and obtain client approval.

• Log all time spent on the account.

• Provide service to clients that warrants an above inflation increase during the annual review.

Self Employed – Online Company Registration
Position: Self Employed
Period : May 2013 – August 2014

Responsibilities:

• Managing all aspects of marketing and operations.

• Customer communication– solving all client queries.

• Ensuring timely delivery.

• All administrative functions.

• Building and maintaining e-commerce WordPress website.

100 Degrees Online Marketing – Internal promotion from Kadabra Marketing
Position : Operations Manager
Period : July 2012 – April 2013

Responsibilities:

• Managing the Web and Reports departments.

• Ensuring timely delivery from various departments on client projects.

• Creating and implementing strategies on various PPC campaigns.

• Meeting with clients to discuss PPC performance and strategies as well as on page conversion strategies.

• Creating strategies to ensure clients’ websites are optimised in order to ensure optimal conversions from PPC as well as all other traffic.

• Performing quality control on websites and landing pages and delivering strategies to maintain/improve conversion rates.

• Managing communications with team members to facilitate maintenance on PPC campaigns, websites and landing pages.

• Preparing project status reports for management.

• Kept Sales/Account Managers up to date on client project progress.

• Overseeing and commenting on all customer reports prior to sending them to clients.

• Ensuring optimal high quality score for Google AdWords through on-page and other elements.

• Developing and managing PPC campaigns on multiple networks.

• Managing Google Places activation and maintenance.

• Managing various PPC campaigns.

• Conducting extensive keyword research for PPC and SEO.

Kadabra SEO Online Marketing
Position : Production Manager
Period : November 2011 – June 2012

Responsibilities:

• Conducting keyword research for SEO projects.

• Analysing websites and document changes required for SEO.

• Monitoring, on an on-going basis, clients’ SEO results and manage projects to ensure continued high rankings.

• Providing ongoing support of all SEO initiatives including reporting, analysis and optimisation recommendations.

• Proactively making strategic SEO project recommendations.

• Implementing landing page strategies for search engine quality score.

• Ensuring that all departments reach company goals.

• Consulted with Director on key SEO strategies.

• Serving as liaison with 100 Degrees Marketing which handled sales.

Osiris Trading – Promoted within company
Position : ITG Manager (Internal Traffic Generation Department)
Period : May 2011 – October 2011

Responsibilities:

• Managing blog strategies for international brand websites.

• Managing the optimisation of blog websites for search engines (mainly Google).

• Managing network websites with WordPress and optimising sites.

• Consulting other departments on general SEO practices.

• Providing SEO training to various other departments.

• Keeping up to date with SEO practices online.

• Blog Network Meta Data management.

• Conceptualising web content strategies.

• Managing outsourcing resources and finances.

• Managing keyword research and implementation.

• Implementing various SEO strategies for various international brands.

• Managing all department finances.

• Reporting on all projects to Exco.

Osiris Trading – Promoted within company
Position : SEO Analyst (SEO department)
Period : June 2009 – April 2011

Responsibilities:

• Implementing blog strategies for international brand websites.

• Optimising blog websites for search engines (mainly Google).

• Implementing network websites with WordPress & optimising sites.

• Providing SEO training to various departments.

• Keeping up to date with SEO practices online.

• Meta Data creation and implementation.

• Implementing web content strategies.

• Managing outsourced resources and finances.

• Keyword research and implementation.

• Implementing various SEO strategies for the various international brands.

• Managing department finances.

• Reporting on project status and results to management.

Osiris Trading – Promoted to permanent position
Position : ePR and Social Media (SEO department)
Period : April 2008 – May 2009

Responsibilities:

• Planning and distributing press release for 6 different brands in 8 different languages.

• ePR strategy.

• Creating blog strategy for brand websites.

• Keeping ePR SEO friendly.

• Optimising blog websites for search engines (mainly Google).

• Creating a network website with WordPress and optimising.

• Training on SEM specifically in ePR.

• Consulting other departments on general SEO practices.

• Keeping up to date with SEO practises online.

• Reporting.

• Managing department finances.

Osiris Trading
Position : Social Media Temp
Period : Jan 2008 – April 2008

Responsibilities:

• Creating Short Videos

• Loading Videos to Youtube and other social media video websites.

• Reporting to management.

Technology

Software: WordPress, Joomla (basic), MS Office (Word, Access, Excel, PowerPoint)

Web/Multimedia: Google Adwords, Google Analytics, Google Webmaster Tools, Custom Content Management Systems, Facebook Business Pages, Directories, Blogs

Education/Qualifications/Training

Matric – Class of 2002

BComm Degree (Corporative Communication and Tourism Management) – Class of 2007

Google Analytics Certification – 2015

Attended eTail Ecommerce Conference in London – Sponsored by Digital Planet July 2015

Leadership and Communication Course – Futuristic Training CITA Certification 2015

References

Available on request