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CV, UK based Copywriter, Social Media Executive looking worldwide

I am currently available for work
Serial No: 8909

List top 5 skills: copywriting, editorial, journalism, marketing, social media
Short Bio:

A driven, motivated, creative and extremely versatile copywriter, editor and social media advocate. Possessing a strong background in producing content for; B2B, consumer and trade businesses, as well as E-commerce copy and video scripts for online, social media and print formats. A track record of producing copy that converts into tangible sales/exposure for businesses in a variety of industries. I manage tight deadlines and projects autonomously, as well as actively working in a team to deliver high quality copy.

Current location: 

England, United Kingdom - View on map

Spoken languages: 

English (First language), German (basic), Greek (Basic), Hindi (Fluent), Japanese (Basic), Punjabi (Fluent), Urdu (Basic)

Locations I am interested in working:

Australia, Belgium, canada, greece, Mauritania, Netherlands, new zealand, spain, Sweden, switzerland



Key Skills

• Software Packages – able to use Microsoft Word, Excel, PowerPoint, Outlook Express, QuarkXpress, InDesign, Photoshop, Hootsuite/iContact (social media),Google Analytics/heatmap visual analytics, CMS and advanced knowledge of web browsers

• Attention to Detail – with the ability to proof read, sub edit content, copywriting and lay out content in a standard format according to specific house styles

• Adaptable – can work on projects on my own, or within a team to achieve set goals, adaptable to ever-changing environments

• Reliable – a reliable and trustworthy individual; delivering copy for client projects to strict deadlines

Employment History

FREELANCE PROJECTS

Aumcore LLC, London/ USA

Copywriter: November 2013 – January 2014

• Worked across Blue Chip FMCG client accounts (Unilever UK/US and Hartalega) to deliver copy for; websites, articles, blogs and other marketing collateral as required

• Developed SEO-friendly web content and social media campaigns for the agency (Aumcore) and its clients, including strategic key phrase placement within compelling and persuasive marketing copy that maximises opportunities for indexing, ranking, click-through and conversion

• Mentored by agency’s UK partner, Cassandra Harris, former Head of Digital Strategy at Mindshare in agency-related processes and managing client expectations

Decibel Technology, London

Digital Copywriter: June 2013- September 2013

• Produced all B2B website copy (i.e. strap lines, headlines, blogs, email marketing templates) for launch of Decibel Technology’s visual analytics tool website: www.decibelinsight.com which was featured and showcased on CNBC

• Wrote video script for Homepage explainer video: http://www.youtube.com/watch?v=jBz59yH2_8Y

• Liaised with PR company to implement social media strategies – produced marketing collateral for preparation of product launch (external articles, SEO, PPC campaigns, brochures, direct mail packs)

• Worked closely with Creative Director, CTO, CEO and UX designers to implement swim lane diagrams and wireframes for website content and process

Huddlebuy.com, London

Copywriter/ Social Media Marketing Manager: September 2011- March 2012

• Copywriting engaging daily product and service deals for Apple, VistaPrint, Dell, Reed Learning, Experian and more on www.huddlebuy.co.uk

• Produced compelling marketing copy for social media, blogs, press releases, media kits, email marketing (A/B testing)

• Ghost wrote regular column in Daily Mail’s This is Money section with key company investor Andy Yates

• Created and edited HTML code and resized images for use on CMS

• Employed SEO principles for CMS (i.e. meta tags, meta data descriptions)

MTV Networks (US)

Copywriter: July 2011 – September 2011

• Worked as a biographer for MTV Networks US: Produced online biography for Presenter/Producer to serve www.MTV.com / Wikipedia and PR agency

Bauer Media, London

Content Producer, FHM.com: April 2011 – June 2011

• News and features contributor at www.FHM.com specialising in Gaming

Ink Publishing, London

Features writer/ copywriter: February 2011 – June 2011

• Researched, pitched and wrote original stories for Ryan Air, Easyjet and BMI inflight entertainment magazines

• Copywriting destination guides, features and advertorials for use in Ink publications

• Creative copywriting for advertorials on behalf of external advertisers

ITP Publishing, Dubai

Content Producer, Events Marketing: September 2007 – February 2008

• Produced content for Dubai World Trade Center (contracted by ITP Publishing Group) show guides, reports and catalogues for GITEX consumer technology shows and Dubai Motor shows

PERMANENT POSITIONS

Sign Update Magazine, London

Editor: March 2012- May 2013

• Created and maintained magazine’s social media presence; using Hootsuite software to manage and schedule regular communications, campaigns and news

• Full project management control on magazine, from conception to completion

• Managed and liaised with designers, contributors, PR/creative agencies and advertising team

• Wrote, copywriting and edited news and features to deadline. Effectively managed incoming editorial, which was edited to house style and consistency

• Uploaded and managed articles on Joomla CMS system, used VIM developer software to create, edit and format HTML code, while implementing SEO principles across the website: www.signupdate.co.uk

AMG Publishing Group, London

Group Senior Staff Writer/Web Editor: February 2008 – April 2010

• Wrote, edited, copywriting news and feature content to deadline for GG2 weekly newspaper

• Acted as copywriter for corporate/ client brochures and event guides, in-house and externally

• Created original stories via content management (CMS) for website: www.gg2.net

• Multi tasking; contributing to in house B2C and B2B publications such as GG2Life (Lifestyle magazine) as an Assistant Editor, Pharmacy Business (B2B) magazine and Asian Trader (B2B) as a sub editor

Eastern Eye Newspaper, London

Entertainment and News Reporter: November 2005 – September 2007

• Wrote news stories and feature articles for the Entertainment guide and the news desk

• Proof read and sub edited features, news and interviews to tight deadlines with Asian celebrities and prominent media figures from Bollywood film stars such as Shilpa Shetty

• Attended events such as press conferences launch parties and movie premieres to cover stories and interviews

Education

• Southampton Solent University September 2002- June 2005

-Bachelor of Arts Degree in Media Writing (with Honours.) 2.1 achieved

• Ealing Tertiary College September 2000- June 2002

-A Level in English Literature, Media Studies, Film Studies and Sociology

• Copywriting training: www.kopywritingkourse.com Nov 2011-Dec 2011

• Home Study August 2011- present

-HTML Code, SEO web practices

Languages

English (First language), Greek (Basic), Hindi (Fluent), Punjabi (Fluent), Urdu (Basic), Japanese (Basic), German (Basic)

Achievements

Produced a solid social media campaign for my blog www.unsignedrebels.blogspot.co.uk which received over 300 Facebook ‘likes’ in the space of 2 weeks.

As a result of this campaign I was approached by BBC WM radio to be interviewed live on air, which gave me the opportunity to effectively market my product/service. www.youtube.com/watch?v=lqE2XlBJcuo

Created and produced effective social media campaign for Huddlebuy for ‘Meet Sir Richard Branson’ – offering Huddlebuy customers the opportunity to meet one of the world’s most successful entrepreneurs (face to face) for 10 minutes.

Spearheaded a strategy to enable FB and Twitter followers to ‘share’ and ‘retweet’ (RT) to a friend or colleague with a chance for them to BOTH meet Sir Richard Branson in person. This was done in addition to creating a FREE deal on E-commerce website to drive traffic to social media channels.