Highly motivated communications and sales professional with a sound understanding of commercially driven strategies; comfortable working in a fast paced, hands-on, growth orientated work environment.
Experienced in the media sector, IT, hospitality and the biotech industry, in addition to projects in many other industries as an external consultant.
Key skills include: sales, online/offline contents writing, advertising, media buying and planning, web metrics, etc.
1994 – 1998 Degree in Communication Sciences / Journalism. San Pablo – CEU University (Madrid).
High level of English, spoken and written (C1 / CAE. University of Cambridge. April 2013). Native Spanish.
January 2014 – Present.
Communications & Sales Manager at a Biotech Company – Espinardo Scientific Park (Murcia, Spain).
Sales & Communications Management. Online / offline content writing, budget negotiation, multimedia presentations, negotiations with partners and providers, social media management, account & project management, PR tasks, etc.
August 2012 – December 2013.
Communications & Sales Manager in Eventos 2.0 – Murcia (Spain).
Eventos 2.0 is a hospitality group specialized in large hospitality venues, catering services, banquets, etc. and shaped by different restaurants and properties located throughout the Spanish Southeast.
Internal / external communication management (including advertising & marketing campaigns): social media management and metrics, website updating / content writing, relationships with the media, fairs & events coordination, budget management.
My tasks also included Sales Department Support and National / International Public Relations.
October 2000 – March 2011.
Communications & Inside Sales Manager in ITEM Audiovisual – Murcia (Spain).
ITEM Audiovisual is a media producer company.
As the Communication & Inside Sales Manager I have experience in account management (national & international clients, including cold calling), copy-writing, media planning, editor / proofreader / writer online and offline media contents, community management, translations, multimedia presentations, budgets negotiation, PR at institutional, and public or private levels, events and fairs organization, sponsorship and documental search.
March 1999 – September 2000.
Editor of the newspaper “La Verdad de Murcia” (Vocento Group) – Murcia (Spain).
La Verdad de Murcia is an interregional journal, part of Vocento Group, a leading spanish media company. It offers 3 printed and digital editions.
Tasks of collecting information, writing and layout (Quark X Press) in coordination with the Archive, Photography and Advertising Departments. Documentary management. Development of numerous extras and Advertorials for its various editions, as well as coordination and drafting of the free supplement “Vecinos” (circulation 48,000 copies) in news related to leisure, entertainment, society, restoration, celebrations, culture, etc.
November 1999 – January 2000.
Sales Campaign Manager (part time). Argentaria Bank (currently BBVA) – Murcia (Spain).
BBVA is the second Spanish bank in business volume.
Sales Coordination of a team of 20 people in a Master Card Sales Campaign (in Cartagena, Murcia, Alicante and Valencia). Customer Service (face to face / telephone / mail) and Sales Report Management.
November 1992 – January 1993.
Radio Presenter in Onda del Segura – Molina de Segura (Spain).
Onda del Segura is a regional independent radio station.
Presentation of a radio music program. Radio slots / advertising pieces recording, interviews, technical equipment management, etc.
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