Tel: +44 (0) 2079890750

Global Recruitment Experts

Access to millions of CV's and
thousands of international jobs

CV, Sales And Marketing Director Looking Globally

I am currently available for work
Serial No: 48041
(08/16/1973, male)
List top 5 skills: country manager, operation management, sales director, sales team leadership
Short Bio:

An accomplished and achievement oriented professional with over 14 years of extensive experience in handling challenging assignments and start up projects in Telecom, Distribution, Manpower, Retail sales, Corporate sales, Key distribution retailers, Independent Retailers and Wholesales.

Experience includes working with professionally managed organisations in the capacity of a Vice President, Business Development & Sales, Director of Sales & Operations, Country Director for SME and SOHO, Country Head, Sales Director, Customer Relationships Director, Regional Manager, Retail Sales, Branch Manager and Supervisor, Corporate Business Development and Sales Officer.

Current location: 

Riyadh Province, Saudi Arabia - View on map



Preferred Sector of Employment: 

General Management, Marketing

Spoken languages: 

Arabic, english

Locations I am interested in working:



Formulation of Sales & Marketing Strategies;  Budget Administration and procurement

Sales & Distribution Channel; Project Management (PMP); Retail & Business Sales

Target Achievement; Client Development & Management; Marketing and Promotions

Manpower & outsourcing solutions; Partner Management; B2B & B2C Management

Customer experience; Operations Management; Managing Competition; Analysing Market Trends & Report Generation

Identification of Risk, Opportunities and threats; Resources Optimisation; Managing Compliance

Reporting & Communication Management; Whole Sales Management, IR and KDR



Successfully, joined prelaunch, soft launch and launch in Mobily 2005 to 2010; Successfully, joined prelaunch, soft launch and launch of SMASCO in 2013; Consistently increased the operational revenue from 30 million to 500 million within six months at SMASCO

In Mobily, the recurring revenue and new sales increased by up to 30% within a 3 month period; During my employment for ZTE I was able to sell terminal solutions worth 40million Riyals. Gained approved trials for LTE and transmission products.

Developed and ensured a focused approach in building Digitalskys Business in terms of Corporate and Channel sales; Consistently achieved the sales targets across organisations.

Successfully managed the Hajj projects, 2006 – 2009

Received the following awards:

First position award in the Marketing Challenge of MNP – The challenge was to achieve an outstanding target of converting competitor’s customers; was the 1st region to achieve this target within a period of 6 months

Award in Marketing Challenge of Fallah products.



Head of Transformation & Delivery
March 2015 – Present
Abu Sarhad Premiere Service Group (APSG)

Total Home Solutions – International Recruitment Company – Cash Services Solutions

Reporting To: CEO

Ensures the right initiatives are undertaken and the benefits are being fully realized throughout the enterprise

Champions project management disciplines and provides the sales management processes, structures, and tools for individual project management and program management across the transformation

Provides a governance structure. The role ensures accountability and enables the predictability of the outcomes of each transformation initiative focusing on sales and increase revenue accordingly.

The key result areas are business service strategy/planning, project strategy/planning, communication and change management, and continuous improvement performance management resulting on revenue & target achievement.

The director role leads acquisition and integration for short and long-term strategy development. It provides strategic leadership through facilitating or advising strategy development while demonstrating foresight, conceptual capability and environmental market awareness.


Country Manager KSA
November 2013 – February 2015
Ebhar Mobile Solutions Arabia Ltd – EMS

Reporting To: Chief Commercial Officer

Key Highlights:

To build and to manage smart phones business plan in KSA; Responsible for revenue target achievement in GSM carriers, whole sales, independent retailers and KDR; Identify potential strategic deals and develop the tactics needed to bring them to fruition.

Develop business initiatives and support in creation of new revenue streams and strategic customer development; Identify and proactively do lead generation and eventually ensure deal closure.

Develop, and build upon positive professional relationships gaining the confidence of assigned client representatives

Be driving force in creating solution mindset and sales approach methodology for sales and business development groups that characterize companies dealing in market place.


Director of Sales & Operations
January 2013 – October 2013
Saudi Manpower Solutions Company – SMASCO

Reporting To: Deputy Chief Officer

Key Highlights:

Strategy, Plans and Budgets

To Identify, develop, implement and create sales, marketing and operations strategy, based on knowledge of SMASCO SMART objectives and Manpower Business and Individual market characteristics.

To Develop and execute an Operational Plan that aligns with the Strategic Plan, sales strategy and targets.

To Execute and maintain sales processes and initiatives in accordance with a documented Operational Plan.

To Analyze and evaluate the effectiveness of sales, methods, costs and results, against the Operational Plan.

To set up Marketing Strategy to ensure alignment with SMASCO vision, processes and initiatives.

Ensure that sales operations are conducted within the constraints of the departmental budget.


Country Director
Direct Sales SME & SOHO
April 2012 – Jan 2013
Itihad Itisalat – Mobily

Reporting To: Sr. Vice President

Key Highlights:

To generate a revenue target of 650million Riyals per annum.

To Plan the delivery of the overall activities in accordance with the mission and the goals of the organization

Long-term goals and objectives to achieve the successful outcome of the Business department.

Develop a new initiatives support the strategic direction of the organization

Responsible for a business department, Direct Sales, SME & SOHO of 300+ employees, direct reports- three regional managers and to Facilitate new business leads in conjunction with Business Leads Management.

Managing direct sales, business segment- includes GSM and non GSM products.

Product portfolio includes enterprise wireless connections, Fiber optics, Connectivity, Broadband, 3G, 4G, Cloud services, Hosted management systems.


Sales Director – Sales
June 2011 – March 2012
ZTE (HK) Limited Saudi Arabia

Reporting To: CEO

Key Highlights:

Sell and promote the entire range of ZTE products to GSM Operators, 3G, 4G LTE, Transmission, viz. CDMA, SDH/DWDM, IPDSLAM & other Data products.

Gathering Market and competitor’s information and make sales strategies accordingly.

Plan and achieve sales target, account penetration, customer satisfaction and retention.

Analyze and prepare project proposals/bids.

Maintain good rapport with customers and keep abreast of market development

Ensure business growth, profitability and increase market penetration


Vice President – Business Development & Sales
Jan 2010 – June 2011
DigitalSkys Limited – Dubai, UAE

Reporting To: President

Key Highlights:

Developing and managing the execution of strategies to promote DigitalSkys in the Saudi market comprising identifying customer requirements, future product plans, expansion activities and penetration strategies for new business opportunities

Building the client base with GSM providers, Aramco, Saudi Borders Army and Saudi Navy Forces and many more using VSAT as their back-up system

Managing existing accounts by maintaining strong relationships with established customers thus increasing current sales levels and ensuring achievement of revenue targets.

Organising periodic reviews of the current procedures/ processes and implementing improvements thus increasing the overall efficiency and business delivery; ensuring compliance with the regulations of the Ministry of Telecommunications

Implementing the KPIs systems in assigning and approving VSAT partners

Analysing market intelligence reports to understand competitors’ plans/ activities and implementing back-up plans to convert their customers


Executive Manager – Business Support, Western Region
Feb 2009 – Jan 2010
Etihad Etisalat – Mobily

Reporting To: Director Administration & Property Management

Key Highlights:

Selected to provide business support for key Networking projects in the North, South and Western region due to an all-round experience into sales, marketing and operations; staff strength comprised 1200 employees.

Participated in the architectural and engineering planning/ design including space and installation management; set objectives and timelines for the department as well as prepared and reviewed the operational reports/ schedules to ensure accuracy and efficiency

Supervised the construction and renovation of projects to improve efficiency; ensured the facilities adhere to the environmental and security standards as well as comply with government regulations

Involved in preparing, administering and controlling the budgets for contracts, equipment and supplies; managed the maintenance and repair of machinery/ equipment as well as the leasing of the facility space

Analyzed the internal processes and implemented procedural changes to improve operations including development of new KPIs for the old as well as new vendors; updated the SLAs




Master of Business Administration – Marketing Management
Feb 2005 – Jun 2007
Washington American Global University

Bachelor of Business Administration
Jan 2000 – Mar 2004
Kensington University, USA/California



Telco Mini MBA, Riyadh

Leadership III Management , Dubai

Advance Sales Skills & Customer Services, Riyadh

Sales Force Management, Spain

Inter-Personal Communication Skills, Malaysia

Strategic Thinking & Planning, Dubai

Advanced Management, Dubai

Project Management, Jeddah

Creative Thinking , Riyadh

ASPECT, Intensive Course / School of English in Dublin