CV, Marketing, Branding, Event Management Targeting African Market

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Serial No: 30933

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Skills keywords: account executive, africa, branding, communications, digital media, entrepreneurship, events, french, marketing, media, sponsorship, telecommunications

Short Bio:

I am a postgraduate in communication with experience in sponsorship events, data analysis, digital media, media sales and liaising with clients . I am now looking to develop in marketing oriented client management. Adaptable, I enjoy working independently or within a team. I am altruist with excellent communication skills and a tendency to put passion in everything I do.

Current location:  England, United Kingdom - View on map

Nationality: Belgian

Preferred Sector of Employment:  Marketing

Spoken languages: english, french

Location I am interested in working: Anywhere

Profile

I am a postgraduate in communication with experience in sponsorship events, data analysis, digital media, media sales and liaising clients with company. I am now looking to develop in marketing oriented client management. Adaptable, I enjoy working independently or within a team. I am altruist with excellent communication skills and a tendency to put passion in everything I do.

Education & Qualifications

Sep 2012-Jul 2014
MA of Arts in Critical Media and Cultural Studies, School of Oriental and African Studies,
University of London, London, UK

Sep 2011-Jun 2012
BA (Hons) General Studies (Media Studies) 2:1, University of Abertay Dundee, Dundee, UK

Sep 2009-Jun 2012 BA (Hons) Communication (Media Studies and Marketing) 2:1, Institut Supérieur de Formation Sociale et de Communication, Brussels, Belgium

Sep 2007-Jun 2008
General French Baccalaureate in Economy and Social sciences, Private French School Montaigne, Ndjamena, Chad

Relevant Work Experience

Jun 2015-Jul 2015
Event Sales Executive, London. Media 10 Ltd (events, publishing and digital media)

 Selling spaces for the event 100% Optical; the biggest optical event in the UK

 Cold calling worldwide prospective exhibitors working in the optical industry

 Negotiating with head of companies and maintaining strong client relationships

 Managing key accounts and generating new business through the attendance of optical events and research on the Internet

 Key internal meetings between sales, marketing and event manager

Skills: Media sales, knowledge on the organisation of major events and CRM tools.

Mar 2014-May 2015
Director, self-employed, London. Young & Bold African Limited  (Manufacture of online bespoke clothes and accessories).

 Creating a menswear and womenswear collection made in the DR Congo

 Writing a business and marketing plan

 Developing the branding and identity of the company

 Raising capital, negotiating prices with suppliers and keeping the finances up to date

 Developing a supply chain from production to delivery of goods to customer

 Building the website and e-commerce of the company

 Understanding import and export tax duties between the UK and the DR Congo

Skills: Gaining practical knowledge on running a start-up, assessing risks and opportunities, being resilient, managing time and multi-tasking.

Jul 2014-Oct 2014
Assistant Marketing Brand & Communication and Segmentation, Internship, Kinshasa.
Bharti Airtel International (Telecommunications services).

 Follow-up of the sponsoring events Africa Rising Stars and Les Francofolies de Kinshasa (international events): visiting location for the events, assisting key meeting for branding placement, writing reports, organizing and keeping the team up to date on following tasks, contacting and collecting merchandising from suppliers

 Tracking media agencies and suppliers’ work for the launch of new campaigns

 Writing reports for head in brand & communication and director of marketing

 Brainstorming with heads of the company for the launch of new products targeted to increase monthly revenue

 Sending marketing bulk text messages to targeted customer

 Creation of Marcom brief and Go to Market plan for the launch of new promotion

 Data analysis from a data base of customer’s phone numbers: creating trends, identifying relevant customer for the launch of a specific product

Skills: Experience in sponsorship events and data analysis, using marketing tools, assisting the marketing team and being organized.

Jan 2011-Mar 2011
Junior assistant Director Marketing and Communications, Internship, Brussels.
ICHEC-PME (provides management advice to SMEs).

 Launching ICHEC-PME on Social Media Linkedin, Facebook & Twitter

 Organizing entire internal company event including setting up venue, creating emails and power point presentation

 Sales representative at the professional fair Salon Entreprendre 2011

 Designing new layout of ICHEC-PME’s newsletter

Skills: Communicating within a team, internal projects management, content management and digital media.

Apr 2010-Jun 2010
Junior assistant account executive, Internship, Brussels.
Euro RSCG/Havas Worldwide (advertising agency).

 Participating to the realisation of sales folder for the sugar brand Candico and flyer for Candico/Max Havelaar

 Advertising monitoring for the clients ING Bank and Vichy

 Follow-up of the advertisement Balade (Belgium butter brand) at postproduction level

Skills: Understanding advertising agency’s structure and work; managing B2B clients.

Other Work Experience

Sep 2012-Aug 2013
Sales representative, London. My Living London (discount service company).

 Communicating the company’s activities and sell promotion to prospective customer

Skills: Promoting products and gaining sales techniques.

Aug 2009 and Aug 2008
Event model at a press conference, Brussels. Dior and Givenchy (luxury goods companies).

 Promoting the launch of Dior Homme Sport, men’s fragrance and promoting other new products to guests

Skills: Excellent communication and brand understanding.

Languages

French: Native language

English: Fluent

Spanish: Basic speaker and writer

Swahili: Basic speaker

IT Skills

Microsoft Office – Word, Excel, Power Point, Outlook – and Internet (Excellent)

Video Editing Software (Excellent)

Photoshop and Adobe Illustrator/InDesign (Notion)

Filemaker Pro (Excellent)

Activities & Interests

Traveling: Africa, Asia, Europe, Indonesia, South America and United States

Sports: Kickboxing, running and tennis

Hobbies: Literature, cinema, music, style and design

Favourite Social Media: YouTube, Instagram and Tumblr