4 Years of Search Engine & Social Media marketing experience. My responsibilities include continuous testing, monitoring performance metrics, site behavior, and customer trends to scale up SEM & SMM campaigns, while managing efficiency. Strong time management skills, with ability to multi-task and pay close attention to detail
• PGDip (Computer Systems and Software Engineering) from University of Greenwich, UK.
• B.Tech. (Computer Science & Engineering) from JBIET, affiliated to JNTU, Hyderabad.
• Intermediate From Gautami Jr. College, Hyderabad.
• School of Secondary Education from Sri Saraswathi Vidya Mandir, Hyderabad.
Havas Media Oct 2010 – Present
Role: Consultant – Paid Media
• Experience in leading multi-platform projects from conception to implementation
• Maintain ongoing, proactive and consistent communications with clients on account progress, performance and problem resolution
• Responsible for South Asia & India Digital projects
• Use statistical analysis to draw conclusions about marketing campaigns and make recommendations accordingly
• Creating & Developing Social Media campaigns and monitoring creative activities
• Involving in Landing page testing and helping clients for better traffic and conversions
• Managing online brand and product campaigns to raise brand awareness
• Responsibility for planning and budgetary control of all digital marketing
• Evaluating customer research, market conditions and competitor data
• Overseeing the social media strategy for the company
• Management and reporting of all Analytics, including Google Analytics
• Adwords, Facebook Accounts optimizations
• Familiarity with bid management platforms, such as Kenshoo, Marin & DoubleClick
PPC Platforms Google Adwords, Bing Ads, Facebook, Youtube, Linkedin
Bid Management DoubleClick, Kenshoo, Marin
Tracking Google Analytics, DFA
Competitive Analysis AdGooroo, Neilson AdRelevance
Other Skills C, Java, UML & PL SQL, MS Office, Network Basics & PC Hardware
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